Director of Marketing and Digital Communications Job at Leadership Greater Chicago, Chicago, IL

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  • Leadership Greater Chicago
  • Chicago, IL

Job Description

Please submit resume and cover letter to : [email protected] 

ABOUT LEADERSHIP GREATER CHICAGO (LGC):

Leadership Greater Chicago (LGC) is the region’s premier civic leadership development incubator, delivering the knowledge and network to lead bold, transformative change. 

As the pre-eminent forum for cultivating civic leadership in the Chicago region, LGC brings together leaders from diverse backgrounds, identities, and sectors. These diverse individuals represent the most prominent corporate, nonprofit, government, and education organizations in the Chicago region. 

LGC convenes, connects, and mobilizes the area’s most promising leaders around key socioeconomic issues through dynamic education and experiential activities. LGC strives to create a learning space that inspires personal transformation and fosters a greater commitment to civic engagement with the purpose of positively impacting the Greater Chicago Region. 

Since its founding in 1983 by The Chicago Community Trust, LGC has developed nearly 1,400 leaders through its Signature Fellows Program –– an intensive 10-month exploration of current socioeconomic issues that provides the foundation for a lifelong commitment to civic engagement. Fellows learn from a diversity of opinions, styles, and world views, and develop the capacity to approach and break down complex problems to drive transformative change in effective and collaborative ways. 

In February 2019, LGC launched The Daniel Burnham Fellowship – an accelerated civic onboarding experience for C-suite executives designed to foster their efforts to shape the future of Chicago. The Burnham Fellowship is designed to inspire these leaders to mobilize and exert their combined influence to positively impact Chicago and to positively shape the economic future of the region. While beneficial to any executive, the Burnham Fellowship is especially beneficial for those who are new to Chicago as it provides a rich introduction to issues, forces and people shaping our region. To date, nearly 180 C-suite executives have participated in this innovative leadership experience. 

Using the community as a classroom, LGC Fellows learn through interactions with private, public, and nonprofit decision-makers, and work as a group to develop critical thinking, analytical, governance and leadership skills, with the purpose of creating a network of leaders striving to serve the Greater Chicago Region. 

Under the leadership of Chief Executive Officer, Myetie Hamilton, LGC is poised to reach even greater levels of strategic influence, impact, and innovation as the region’s premier organization for fostering and growing civic leadership. 

Job Description:

Reporting to the Vice President of Development and Marketing, the Director of Marketing and Digital Communications supports the LGC marketing and communications efforts. The ideal candidate is an effective and passionate communicator, articulating the LGC message and impact in ways that inspire others to invest in and advance the LGC mission. This role combines strategic leadership with tactical execution to drive organizational goals and deliver key initiatives. Excellent project management skills are necessary, as is a commitment to customer service and handling all relationships in a manner consistent with the quality and professionalism that is emblematic of the LGC culture.  

Key Responsibilities:   

This position is r esponsible for leading the development and implementation of an integrated marketing and communications program, including: content creation (e.g., copy, photography, video, graphic design, scripts); management of digital platforms (website, intranet, social media, podcast, e-marketing system); development of collateral and presentation material; Fellow/donor communications; multimedia applications; and special events.  

  • Lead the development and implementation of creative, effective strategies that align with the overarching marketing communications strategies supporting the convene, connect, and activate pillars of the strategic plan, leveraging traditional (collateral, print advertising, direct mail, etc.), digital (social media, digital advertising, podcast, website/intranet, email, etc.) and earned media (media relations, PR, thought leadership)
  • Develop and maintain marketing communications plans to successfully move all projects and campaigns forward in a timely, collaborative, and efficient manner 
  • Develop and maintain media/social media plan and editorial calendar for external communications
  • Generate compelling, engaging content to support content-driven, integrated marketing and communications plans 
  • Develop materials, presentations, talking points and other marketing communications for programs, events, launches, media opportunities and campaigns 
  • Maintain website/intranet content to ensure it is accurate and current at all times 
  • Leverage and optimize website/intranet, e-marketing tools, SEO, social media channels, and other digital marketing tactics  
  • Analyze and regularly reporting relevant data and metrics on marketing and communications activities and outcomes  
  • Identify new technologies that can be effectively implemented and trends that can be leveraged for effectiveness and efficiency 
  • Assess state of current materials – revise existing literature as appropriate and leverage digital whenever possible 
  • Provide marketing and communications support cross-functionally across organization 
  • Develop relationships with peers at LGC to leverage ideas and materials to support organizational goals 
  • Build relationships with key audiences, including Fellows across classes, and leverage those relationships to further position and create visibility for LGC 
  • Building relationships with key partners/vendors (agencies, media outlets, etc.) leverage those relationships to position LGC as the leader in civic leadership development
  • Be a strong LGC brand ambassador, ensuring all positioning, communications and marketing efforts reflect and adhere to brand standards 

Qualifications  

  • Bachelor’s degree in marketing, advertising, integrated communications, digital marketing, social media or related field; Master’s degree and/or additional certification in digital marketing a plus 
  • Minimum 7 years of experience in a professional marketing or digital communications roles, with 3+ years of experience in a nonprofit or fundraising environment 
  • Strong understanding of brand management and application of branding principles 
  • Background/experience with development of constituent marketing strategies and execution across channels and touch points including website, online, social media and print/direct mail communications
  • Excellent writing and interpersonal communications skills
  • Background/experience with graphic design, print production, video production and digital distribution 
  • Demonstrated skills in digital marketing or social media and strong web-related data analysis and reporting capabilities, and working knowledge of SEO 
  • Strong analytical and data analysis skills and ability to draw conclusions/make recommendations using data 
  • Strong creative/critical thinking and problem-solving skills
  • Strong project management skills, including timeline/deadline management and the ability to manage multiple competing priorities 
  • Experience with agency and vendor management
  • Strong computer skills including working knowledge of Microsoft Office, Adobe Creative Suite, e-marketing platforms (i.e., MailChimp), Customer Relationship Management (CRM) systems (i.e., Salesforce), and a quick learner of technology software 

 

To Apply

Please submit a cover letter and resume to [email protected] .

Compensation and Benefits:

The annual salary range for the position is $75,000-$85,000 and offers will be commensurate with experience. Benefits for full-time employees include health, vision, dental, life, short-term disability, and supplemental insurance, 401(k) plan, Employee Assistance Program. 

Job Tags

Full time, Temporary work,

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